The Ancient Times

The Ancient Times

After Sushma Swaraj’s warning, Amazon expresses regret for hurting Indian sensibilities

NEW DELHI: E-commerce giant Amazon has written to External Affairs Minister Sushma Swaraj to express regret for hurting Indian sensibilities, a day after Swaraj threatened to deny visas to its officials if it didn’t take doormats depicting the Indian flag off its site.

Amazon has pulled the offending item from its site. Here’s the letter the company sent Swaraj.

Yesterday, one Atul Bhobe tweeted a complaint to Swaraj about the doormats – which were listed on the Amazon Canada website – and asked her to “take this up with Amazon at the highest level.”

Swaraj lost no time in shooting off the following tweets to the Indian High Commission in Canada.

NEW DELHI: E-commerce giant Amazon has written to External Affairs Minister Sushma Swaraj to express regret for hurting Indian sensibilities, a day after Swaraj threatened to deny visas to its officials if it didn’t take doormats depicting the Indian flag off its site.

Amazon has pulled the offending item from its site. Here’s the letter the company sent Swaraj.
Yesterday, one Atul Bhobe tweeted a complaint to Swaraj about the doormats – which were listed on the Amazon Canada website – and asked her to “take this up with Amazon at the highest level.”

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Swaraj lost no time in shooting off the following tweets to the Indian High Commission in Canada.

It isn’t the first time Amazon has found itself in hot water for listing products offensive to Indians. Last year, the company enraged many on social media after it came to light that it was selling doormats with pictures of Indian gods and goddesses. That discovery even lead to the creation of the hashtag #BoycottAmazon.

And in 2014, the website was found selling women’s leggings with images of various Hindu gods.

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